It may sound
really naive but I want to share it with you. In the beginning of this
phenomenon, whenever I looked at the public bus fully wrapped in advertisement,
I always thought how can someone paint that advertisement so perfectly on a gigantic
vehicle like a bus??
I came to
know now that it is not paint, but a sticker! It is sticker advertisement that can
be pasted on and removed so easily. I had been bewildered by the thought that
some poor guy must be having hard time washing up that huge bus to remove the
paint and get it ready for painting the next advertisement on! And that too
within one day! I am glad to discover that it is through the technique of
printed auto decals that the same bus could carry a different advertisement
each day. I have a good laugh at myself now!
Sticker
clings have, no
doubt, revolutionized the art of outdoor advertising and marketing. They communicate marketing information
to the prospects and customers in a fun and unique manner. It is more powerful
than traditional advertising methods. Not just businesses, but political parties, NGOs, social organizations,
various government agencies, health and educational sectors and even religious
bodies have begun to utilize cling stickers to get their message across to the
people at large without incurring a heavy cost. Promotion and publicity through
stickers and clings is an inexpensive, hugely effective advertising means.
Innovative
auto clings are growing more popular with the advertising companies and marketing
professionals. The new trend has produced
loads of benefits in the form of high company visibility, brand identification and
carving a niche for business in the target product market. The soaring sales
graph at the end of each year is a witness to the exceptional marketing value
of this highly influential advertising tool.
Auto clings of all shapes and sizes are being produced
at PRINTING FAIRY. We have excellent printing techniques to
produce auto clings and decals as per the requirements of your message and the
vehicle in question. We can manufacture clings for your car, bicycle,
motorbike, bus, van, boat, train and even airplanes. Your message travels to any place the vehicle
moves to. It helps reach a larger audience quicker than any other medium. Publicity
messages printed on bumper stickers, custom printed boxes, car window stickers, big car decals and car
window decals are read daily by thousands of people on the streets.
Organizations are recommending that their employees display company decals and
sticker clings on their personal cars and company fleet of vehicles too. It is a
great way to promote business and develop employee loyalty simultaneously.
Now with
such a cost effective advertising medium as cling stickers before us, can you
think of any one business that wouldn’t use it to promote its products and
services? I cannot.
Furthermore, I don’t feel pity for that
paint guy anymore when I see a bus carrying an advertisement. I am happy.